A successful strategist, marketer & cross channel evangelist with 20 years of experience assembling and leading cross-functional teams in settings from corporate environments to startups (entrepreneurial). Driven to continuously improve multi-channel marketing & merchandising in retail & service oriented environments.Skilled in discerning new business models specifically related to online & eCommerce. Builds highly capable teams that deliver results in ambiguous or structured environments. Experienced as a finance/accounting professional with a deep understanding of data, analysis & reporting. CEO, CMO & senior leader.
Online Marketing ❖ E-commerce ❖ Direct-to-Consumer ❖ Paid Search (PPC) ❖ Social Marketing Change Management ❖ E-mail & Mobile Marketing ❖ Data/Web Analytics ❖ Financial Management Search Engine Optimization (SEO) ❖ Customer Experience & Usability ❖ Team Building
An avid walker raising over $300K for breast cancer research & awareness with the Affiliate Marketers Give Back Team –
❖ 2009 Long Beach ❖ 2010 Chicago ❖ 2011 Rocky Mountains
Specialties:Executive Leadership, Marketing, Merchandising, Project Implementation, New Business Development, E-Commerce Consulting, Direct Mail, Catalog, Print Advertising, E-Commerce Recruiting and Skills Assessment, Strategy Development.
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